Inventing a story means that no design decision is arbitrary – David Rockwell, architect and designer.

In this second part, we’re looking at an equally important trend that we’ve identified: Public spaces in hotels are evolving in response to the rise of technology, and specifically experiential design is on the rise. Let’s get to it.

There is a lot going on in the hotel industry. So much so that it’s sometimes hard to see what’s really happening in the industry as a whole.

You may think a neutral scheme can be a bit on the safe side, or even – dare we say it – boring? But with the right thought and care, neutral paints and furnishings can create a space with real warmth and interest.

Interior design is vital to the success of today’s hospitality spaces. In a world of social media and picture-first sharing, it’s become a key component of a guest’s hotel stay.